Personal Branding

I wanted a simple, scalable logo that felt familiar to viewers yet held a twist. Ever since Highschool I had a unique signature which includes a "backwards" cursive "G" connected to a "W". The reversed nature of the signature represented my rebellion from my lineage after which I am named. However, I aalways felt that family was an important part of my life so I retained my connection to that part of my identity by connecting the two letters. The philosophy of marching to the beat of my own drum has been how I lead my life but I've always been fortunate to have my family in my corner and I feel my logo reflects this. 

 

Role: 

Graphic Designer/ Illustrator

Team: 

Gradacious Studio Art

Tools: 

Photoshop, Illustrator

Duration: 

2022

Below you can see the development and alternates to my final logo as well as various branding themes I developed.